Any personal information you provide to us on our web site is maintained in private files on our secure Web server and our internal systems. We collect information when you register or update your account, log-in, place an order, opt-in to receive our e-mails, shop online, request a catalog, or participate in a sweepstakes, contest, promotion or survey. This information may include, but is not limited to, name, e-mail address, billing and shipping address, credit card information and phone number. If you create an account, you also have the option of providing your product preferences and demographic information. If you use our 'e-mail this style to a friend' functionality found on all product pages, we will also collect your friend's name and e-mail address. This information is only used to send the forwarding e-mail and is not saved in our customer or marketing databases.